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Marketing

CRM

Email Marketing

ONTRAPORT

4.5

ONTRAPORT

ONTRAPORT is a comprehensive business management software that integrates CRM, marketing automation, and eCommerce solutions.

Santa Barbara, California, USA

ONTRAPORT

2006

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Overview

ONTRAPORT is an all-in-one business automation platform designed for entrepreneurs and small businesses. It combines CRM, marketing automation, email marketing, and e-commerce tools to streamline customer management and boost sales. With customizable workflows and detailed analytics, ONTRAPORT helps users automate marketing campaigns, manage contacts, and track performance efficiently. Its user-friendly interface and robust features make it ideal for growing businesses seeking to enhance personalization and operational efficiency.

Pros

Comprehensive marketing automation tools

User-friendly interface

Supports CRM and email marketing in one platform

Robust analytics and reporting features

Excellent customer support and training resources

Cons

Higher pricing compared to some competitors

Steeper learning curve for new users

Limited third-party integrations

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Key Features

💰All-in-One Platform

Provides a comprehensive suite combining CRM, marketing automation, and sales tools in one platform.

🔄Automation & Workflow Builder

Allows users to create complex workflows and automation sequences to nurture leads and convert prospects.

📧Email Marketing & Campaigns

Enables targeted email marketing, drip campaigns, and broadcast messaging to engage customers.

🔍CRM & Contact Management

Manages contacts efficiently with detailed segmentation, tracking interactions and preferences.

🛒E-commerce Integration

Supports online sales through seamless integration with shopping carts and checkout processes.

📝Landing Pages & Forms

Builds customized landing pages and forms to capture leads and grow your email list.

Plan & Price

Lite

$79/month

Contact management

Email marketing

Funnel & landing pages

Pro

$149/month

Automation builder

Sequence management

Affiliate management

Enterprise

Custom pricing

Dedicated account manager

Custom integrations

Advanced analytics

Alternatives

Platform	Description	Pricing
HubSpot CRM	HubSpot CRM offers inbound marketing, sales, and service software that helps your business grow better.	Pricing starts at $50/month for basic plans (HubSpot CRM).
ActiveCampaign	ActiveCampaign provides email marketing, marketing automation, sales automation, and CRM for small to medium-sized businesses.	Plans begin at $9/month (billed annually) for basic plans (ActiveCampaign).
Keap (Infusionsoft)	Keap (formerly Infusionsoft) combines sales and marketing automation with CRM to streamline business processes.	Pricing starts at $199/month for initial plans (Keap).
Marketo	Marketo specializes in marketing automation software designed for B2B and B2C businesses.	Pricing available upon request; typically starts around $1,195/month (Marketo).
Pardot	Pardot, a Salesforce product, is a marketing automation platform focusing on B2B marketing and lead management.	Pricing begins at $1,250/month (Pardot).